DepletionIQ speaks both fluently out of the box. Each category gets purpose-built fields, reporting, and language, not a generic dashboard with the labels swapped.
Your brand's success depends on what happens after the distributor takes possession. DepletionIQ tracks every SKU from your distributors into liquor stores, restaurants, bars, and other licensed accounts — showing you exactly where products are selling, where they are slowing down, and where your sales team needs to take action.
Your DTC dashboard is beautiful. Your wholesale one is a PDF from a distributor rep. DepletionIQ closes that gap — tracking vintage-level depletions across restaurants, wine bars, and independent bottle shops so you know which vintage is aging in the wrong cellar.
Yes. A distillery with an RTD line, a winery with a cider label — each category lives in the same dashboard with its own fields and language, rolled up or split apart as you need.
Yes. Reporting from the 17 control states (Pennsylvania, Ohio, Virginia, North Carolina, and the rest) comes in a different shape than distributor reports from open states like Kentucky or Indiana — we ingest both and show them side by side.
That's normal, and it's exactly the problem we exist for. Every distributor formats differently — we build the ingestion for each one during onboarding so it all lands in one consistent view.
Both are supported — cideries run on the winery-style vintage and varietal fields, RTD producers on a can-and-case view built for high-velocity SKUs. Purpose-built language, not relabeled dashboards.
Each demo is a full working instance seeded with realistic category data — real report formats, real velocity math, real alerts. What you see is what your own data looks like after onboarding.
Every demo above runs on realistic category data. The next step is seeing it on yours — send one month of distributor reports and we'll show you your own business.